Privacy Policy

1. Introduction

Welcome to wav.directory, operated by Wav Directory (PTY) LTD ("we," "our," or "us"). This website represents Mahlatse Lepako, professionally known as lostboywav , a South African music producer, software developer and member of Nextech Foundation and ProducerHomies.

This Privacy Policy explains how we collect, use, and protect your personal information when you use our website, purchase beats or services, or interact with our content.

By using this website, you agree to the practices described in this policy.

2. Information We Collect

We collect personal and technical information in the following ways:

2.1 Personal Information

When you use our website or make a purchase, we may collect:

• Your full name
• Email address
• Billing information (processed securely via Lemon Squeezy)
• Audio files or project files (for custom mixing/mastering)
• Any messages or inquiries sent through contact forms or email

2.2 Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address and browser type
• Pages viewed and time spent on the site
• Device type and operating system
• Referring website or source

This data helps us analyze site performance and improve user experience.

3. How We Use Your Information

We use your information to:

• Process orders and deliver beats or services
• Communicate about projects, orders, or support requests
• Personalize and improve your experience on our website
• Manage and secure transactions through Lemon Squeezy
• Analyze traffic and usage patterns to enhance site functionality
• Comply with legal or regulatory obligations

We do not sell, rent, or trade your personal information to third parties.

4. Payment Processing

All purchases are securely handled via Lemon Squeezy, a third-party payment platform that processes transactions in accordance with global data protection and financial regulations.

We do not store your payment details. Any financial information entered on checkout is encrypted and managed directly by Lemon Squeezy.

For more information, please refer to Lemon Squeezy's Privacy Policy.

5. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

• Keep the site functional and secure
• Remember user preferences
• Analyze traffic through tools such as Google Analytics
• Support smooth integration with Lemon Squeezy checkout

You can control or disable cookies through your browser settings, but some features may not work properly without them.

6. Data Protection and Security

We implement appropriate security measures to protect personal information against loss, misuse, unauthorized access, disclosure, or alteration.

All personal data is stored securely and only accessible to authorized team members for legitimate business purposes.

7. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy or to comply with legal requirements.

If you would like your data removed, you can contact us at info@wav.directory.

8. Your Rights

Under South Africa's POPIA and applicable international laws (such as GDPR), you have the right to:

• Access the personal information we hold about you
• Request correction or deletion of your information
• Withdraw consent to data processing
• Object to direct marketing communications

To exercise these rights, email info@wav.directory with your request.

9. Third-Party Services

We may share limited data with trusted third parties who assist in operating our site or delivering services, including:

• Lemon Squeezy – for payment processing
• Google Analytics – for website analytics
• Email providers – for communication

Each of these third parties is obligated to handle your data securely and in compliance with applicable laws.

10. International Data Transfers

As part of our operations, your information may be transferred and processed in countries outside South Africa. We ensure that all such transfers comply with relevant data protection laws and that your privacy remains protected.

11. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect data from minors. If you believe a minor has provided us with personal information, please contact us for immediate deletion.

12. Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or for legal reasons. The latest version will always be posted on this page with the effective date updated accordingly.

13. Contact Information

If you have any questions or concerns about this Privacy Policy or how your information is handled, please contact us at: